Increasing E-Commerce Through Growing Their Email Newsletter.

Piranesi came to us for a DONUT Strategy for their Shopify website, with the goal of increasing quality traffic and sales. We found a notable uptick in sales following email blasts. We then designed and implemented a newsletter sign-up for the website to capture their audience, combined with new responsive email templates, content, and better tracking systems.


 

Sign-up Design

 

It was mission critical that the design of the sign-up be as elegant and luxurious as the brand itself. We strategically implemented a pop-up on select pages of their Shopify site, to be engaging without being overly persistent.

 

Email Template Design

 

Custom templates were created with a subtle palette to allow the product imagery to shine. Unlike their previous email templates, these were dynamically responsive, optimized for a mobile experience, and encouraged direct linking to products.

 

More of our work

 

Delta Star

 

We’re making the human connection for this industry-leading power transformer manufacturer, with a complete agile website redesign and improved paid media. See their transformation for yourself.

 

Embeleco Unilimited

 

We concepted and designed the branding for Luis Miranda, Jr’s production company, to align with their mission and heart. Our animated opening credits for them made their world premiere at Sundance 2023.

 

Miranda Family Fund

 

The philanthropic organization has been championing community activism for over 40 years. They needed a distinct logo to honor their endeavors.