
At that funny agency, our Market Optimization team will take a deep dive into the data to ensure that you are strategically connecting to your customers, where they are. We craft a 360° marketing strategy based on brand positioning, market analysis, and other key metrics specific to your company and industry. We’ll help your brand rethink organic traffic strategies with a consultative, data-driven approach. We collaborate in-house to ensure that the Creative and Development teams are producing content that excites the algorithms as much as the human eye.
And wealth of data? You’ll get full access to all of it in Business Intelligence dashboards customized for your needs, to focus on results, business understanding and decision support. Then, in agile fashion, we’ll analyze and revise, feeding into your digital marketing engine and moving you forward towards an ever-better ROI.


SEO 360°
- On-page factors
- Technical audit
- Conversion factors
- Accessibility checklist
- Architecture checklist
- Content checklist
- User experience


Paid Marketing
- SEM (search engine marketing)
- SMM (social media marketing)
- Email marketing & automation
- CRO (conversion rate optimization)
- Content marketing
- Dedicated landing pages
- Automated lead nurturing


Web Analytics
- Visitor behavior (hotjar, crazy egg)
- A/B testing
- BI (Business Intelligence) dashboards
- Google Analytics
- Google Analytics 360
- Google Tag Manager
- Google Data Studio
- Google Optimize
- Google Attribution


Objectives and Key Results (OKRs)
- CTR (click through rate)
- Cost per leads
- Email open rates
- Time to first contact
- Time since last contact
- Salesperson activity and performance
- Time to sale
- Revenue, profit, and ROI